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2026 ELECTION

Lula-Flávio runoff puts the presidential coattail effect to the test

Douglas Ruas (left), the governor-elect of Rio de Janeiro, and Flávio Bolsonaro. Photo: Vittor Sales/PL

Douglas Ruas (left), the governor-elect of Rio de Janeiro, and Flávio Bolsonaro. Photo: Vittor Sales/PL

The Oct. 25 runoff between President Luiz Inácio Lula da Silva of the Workers' Party (PT) and Flávio Bolsonaro of the Liberal Party (PL) doubles as a field experiment on one of the oldest assumptions in Brazilian politics. Presidential candidates have long counted on governors and gubernatorial hopefuls to carry their message across the country's 27 states. This year, many of those carriers have already gone home…

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