President Luiz Inácio Lula da Silva makes his final campaign pitch to Brazil's business elite on Friday evening at a dinner at a São Paulo hotel, with the first round of the 2026 election a little over a week away. Allies say he will pledge to keep public accounts under control in a fourth term and cast his main challenger, Senator Flávio Bolsonaro, as a threat to the legal stability and predictability that businesses prize.
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