2026 ELECTIONS
An early take on the 2026 election
The Brazilian Report on Tuesday convened a live conversation with Márcia Cavallari, a director at polling firm Ipsos-Ipec, and Oswaldo Amaral, a political scientist at the University of Campinas, to examine the forces shaping Brazilian voters ahead of the October 2026 general election.
👉 Why it matters. The discussion — one hour of uninterrupted analysis — comes as the country enters what is set to be an unpredictable electoral cycle. If you missed it live, don’t worry, the recording remains available.
Cavallari brought one key take: voters are still not in “election mode.” With candidates not even officially registered until mid-August, the election remains an abstract idea for most Brazilians. And then there’s the small matter of a World Cup between now and October — an attention thief in a football-obsessed nation.
At this point, only journalists, politicians and policy wonks are obsessed about the election. That said, she pointed out a few meaningful gauges to look out for…

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